Dinner’s Ready meals are home cooked by specialist chefs for poeple who enjoy their food and want good flavours. They’re ideal for those days when you don’t have time to cook but still want to eat well. Alison and Tim approached me to talk about social media at the beginning of their social journey. We met to talk through their goals and we established the messages that they wanted to put out and the poeple they wanted to talk to.

Using their brand font and complementary typefaces and colours, I combined their photography with library images and created a set of tiles, each with a suggested caption. With this new library of posts, Alison has been able to make a start on both Instagram and Facebook, secure that the first impressions she’s creating are in keeping with the brand and convey the right messages.